Tomato puree

Our tomatoes are mainly grown in California by family farmers, many of which have grown tomatoes for V8 for generations. The ripe tomatoes are harvested and transported directly to our nearby plants to be washed, peeled, and pureed. Tomato juice makes up about 90% of our V8 juices.

7 vegetables

Carrots, celery, beets, parsley, lettuce, watercress and spinach juice are blended to create our unique flavor. These vegetables are grown mostly in the U.S. and then driven to our processing facility in Napoleon, Ohio where they are washed, pureed, and concentrated.


We select ingredients to add unique flavors to V8 juice. Many of these are commonly used, but others you may not be familiar with. We’ve explained some of these here.


Table salt adds seasoning and flavor.

Potassium Salt

Potassium salt is used only in the Low Sodium varieties of V8 vegetable juice to provide salty flavor without adding sodium.

Citric acid

We add citric acid to control the acidity of our products to ensure product safety. Our citric acid is derived from Non-GMO sources.”

Natural flavors

Our natural flavors are primarily derived directly from fruits and vegetables. No animal products are used in the natural flavoring for V8 juices.

Vitamin A (Beta Carotene)

The Vitamin A in V8 Vegetable Juice products occurs both naturally, as well as through the addition of Beta Carotene. Your body converts beta carotene to Vitamin A.

Ascorbic acid (Vitamin C)

Ascorbic acid is another name for vitamin C. It occurs naturally in many foods and we add it to replace the naturally-occurring vitamin C in tomatoes that may be lost during preparing and cooking the juice.


In America, approximately 90% of all canola, corn, soybean and sugar beet crops are grown from genetically modified seeds. Farmers have been using these seeds for more than 20 years as they reduce costs and improve yields.

There is only one ingredient in V8 vegetable juice* that may be derived from these crops.

*The only product remaining in the V8 Vegetable Juice portfolio containing GMO ingredients is V8 Bloody Mary. The sugar and vinegar used in this product contain GMO derivatives.


Non-GMO Ingredients

All the vegetables and other ingredients in V8 are not genetically modified.


V8 vegetable juice starts with our family farmers. In California, our tomato farmers grow millions of ripe, red tomatoes for our juices each year. Our farmers in Ohio and neighboring states as well as New York, South Carolina, and across the Southern United States, grow veggies for our blend of seven vegetables which includes carrots and beets. Our family of employees in Napoleon, Ohio expertly blend the juices to create delicious flavors.

Our V8 family is also conscious about its impact on the environment. Our farmers and employees work hard to reduce the amount of water used to grow our veggies and make our juices.

Meet the Farmers


We choose packaging for our V8 juices which is both appealing and environmentally-friendly.

Our V8 juice bottles are made with recyclable plastic and do not contain BPA.

We make some of our V8 Original juice in steel cans. The cans used in V8 Vegetable Juice products do not contain BPA lining. For more information on BPA and our Packaging, please visit:

Learn More


We understand that some people would prefer to avoid bisphenol A (BPA), although FDA has determined that it’s safe to use in food packaging. Historically, BPA has been used in food packaging to line metal cans and to preserve the food’s taste and its nutritional value.

PET bottles, pouches, and cartons such as those used for V8® beverages, Swanson® broths and Campbell’s sauces are (and have always been) non-BPA packaging.

Campbell has transitioned to the non-BPA lining in all of our aluminum and steel cans in the United States and Canada.

The containers of a few other products have metal components that have limited food contact points but are key to ensuring that the lids remain tight. BPA is used as a coating on that metal but in small amounts and we continue to work on packaging alternatives.