Pace® salsas were born in the Southwest in the kitchen of David Pace. David was obsessive about salsa. He grew special jalapenos and tomatoes to create the ultimate ‘Picante’ sauce. His vision for the best tasting salsa lives on today. Pace’s family-friendly sauces use the best quality ingredients to create authentic flavors – perfect for adding a kick to any meal.



The tomatoes we use are mainly grown in California by family farmers, many of whom have grown tomatoes for us for generations. The ripe tomatoes are harvested and transported directly to our nearby plants to be washed, peeled, crushed and diced. Tomatoes make up about 70% of the Pace Picante sauce recipe.

Jalapeno peppers

We use jalapeno peppers grown in California, Florida, Arizona, New Mexico and Mexico. The jalapeno used in our salsas is a special variety which adds flavor, but not heat.

Southwest flavors

We add a range of ingredients to create authentic Southwest flavors. These include distilled vinegar, dried onions, garlic and herbs and spices such as cilantro, adobo and cumin depending on the variety.


We make nearly 20 different varieties of Pace sauces and salsas. Each recipe contains unique ingredients which deliver delicious flavors. Many are familiar, but others aren’t so common. We’ve explained some of those here.

Chipotle adobo puree

A spice mix which includes adobo peppers, tomatoes and flavoring used in the Chipotle variety.

Lime juice concentrate

Fresh juice is pasteurized and evaporated to create a frozen concentrate that simplifies transport and storage. We buy our lime juice from Mexico.

Natural flavors

The natural flavors we use in Pace salsas and Picante sauces are from fruit, vegetables, herbs and spices.

Soy lecithin

Helps smoothly blend or emulsify ingredients together.

Xanthan gum

A thickener used to blend our spices and ingredients to give a consistent flavor and appearance. It’s made by fermenting corn sugar, wheat or soy.

Caramel color

A widely-used food color made by heating sugar. We use it in two salsas: Chipotle and Bourbon & Apple.


In America, approximately 90% of all canola, corn, soy, and sugar beet crops are grown from genetically modified seeds. Farmers have been using these seeds for more than 20 years as they are safe, reduce costs and improve yields.

Pace salsas and sauces contain a handful of ingredients that may be made from these crops. They are listed here. Not all of these ingredients are used in all varieties.


- canola oil


- distilled vinegar


- soybean oil

Sugar beet

- citric acid, sugar

Non-GMO Ingredients

All other ingredients including tomatoes and onions are not genetically modified.


In the 1940s, war hero David Pace moved to Texas, and southwestern food became his passion. For years he worked to develop the perfect sauce…a delicious blend of tomatoes, jalapeno peppers and onion. Finally, he created a recipe he felt worthy of his name and Pace Picante sauce was born. Over the years, the Pace range of sauces, salsas and dips has grown. But they remain true to David’s vision – authentic, ‘no bull’ flavors with the soul of Texas.



Pace Salsa and Sauces are made using mainly ingredients grown or produced in North America.

We still make Pace products in Texas, as well as in Napoleon, Ohio.


Pace salsas and dips are packaged in glass and plastic bottles. The glass jars are 100% recyclable and may contain up to 30% recycled glass. The PET plastic bottles are 100% recyclable and can be made into new plastic PET bottles.

The metal lids currently use a coating which contains BPA. This coating helps keep the food safe. We are currently in the process of transitioning away from using BPA, and by mid-2017 our metal lids will use an acrylic coating.

Learn More


We understand that some people would prefer to avoid bisphenol A (BPA), although FDA has determined that it’s safe to use in food packaging. Historically, BPA has been used in food packaging to line metal cans and to preserve the food’s taste and its nutritional value.

PET bottles, pouches, and cartons such as those used for V8® beverages, Swanson® broths and Campbell’s sauces are (and have always been) non-BPA packaging.

Campbell has transitioned to the non-BPA lining in all of our aluminum and steel cans in the United States and Canada.

The containers of a few other products have metal components that have limited food contact points but are key to ensuring that the lids remain tight. BPA is used as a coating on that metal but in small amounts and we continue to work on packaging alternatives.

Pace Salsa