INGREDIENTS FOR FLAVOR
We select ingredients to add unique flavors to Splash. Many of these are commonly used, but others you may not be familiar with. We’ve explained some of these here.
We use sucralose to provide just the right level of sweetness to Splash without increasing the amount of added sugars or calories. Sucralose does not occur naturally; however, it has been proven safe for use in all food products.
Citric acid occurs naturally in many fruits and vegetables such as oranges, lemons, limes, and tomatoes. We add it for tartness and to maintain the acidity of our products to ensure product safety. The citric acid we use is derived from either sugar or corn.
We add it for tartness and flavor and to maintain the safety of our products. Although naturally-occurring in many fruits and vegetables such as apples, grapes, and rhubarb, the malic acid we use is manufactured and not obtained from natural sources.
Our natural flavors are primarily derived directly from fruits and vegetables. No animal products are used in the natural flavoring for V8 juices.
INGREDIENTS FOR TEXTURE
Helps smoothly blend ingredients together for V8 Splash Smoothies. The technical term for this is 'emulsify.' We use lecithin made from soybeans or sunflower seeds. The plant source of the lecithin is always listed.
Vitamin A is primarily derived from the high-quality carrot juice we mainly source from California. In some cases, it may be necessary to add additional vitamin A through the addition of beta carotene.
Ascorbic acid (Vitamin C)
Ascorbic acid is another name for vitamin C. It occurs naturally in many foods and we add it to replace the naturally-occurring vitamin C that may be lost during preparing the juice. It is considered an antioxidant.
Calcium disodium EDTA (a.k.a. EDTA)
EDTA is a preservative used to protect the flavor and color of the V8 Splash lemonade varieties. We are looking for ways to to eliminate the use of EDTA while maintaining the same great taste of the product. It is only used in the three V8 Splash lemonade varieties.
Calcium phosphate is one source of calcium that can be used to fortify food products.
Artificial food dyes
Food dyes such as Red 40, Yellow 5, and Blue 1 give some V8 juices their vibrant colors. We are looking for ways to replace these colors with natural sources.
Ester gum & gum acacia
We use ester gum and gum acacia to help improve the appearance of the V8 Splash lemonade varieties and V8 Splash blue raspberry. These gums are derived from natural sources.
V8 Splash Smoothies use pectin to improve the texture, appearance, and stability of the V8 Splash Smoothies. Pectin is derived from natural sources.
Soy protein isolate
V8 Splash Smoothies contain soy protein, an allergen. The soy protein is added to create the smoothie-like texture in the beverage.
Ingredients we are phasing out
Parents have told us they would prefer to avoid giving their kids certain ingredients. We are working to phase out artificial colors including Red 40, Yellow 5 and Blue 1.
GENETICALLY MODIFIED INGREDIENTS
In America, approximately 90% of all canola, corn, soybean and sugar beet crops are grown from genetically modified seeds. Farmers have been using these seeds for more than 20 years as they are safe, reduce costs and improve yields.
The ingredients in V8 Splash juice drinks that may be derived from these crops are:
- high fructose corn syrup
- citric acid, molasses, sugar
All other ingredients are not genetically modified.